I had a chat with CEO of one large European digital TV companies in Europe. I asked him whether he is afraid of the internet-based competition. His response was that this is real, but it is still too infant stage to worry about. Take a look at Bill Gates comments on Consumer Electonics congress yesterday. I think this revolution is coming much faster than most people think. A quote is below:
“In his 11th CES opening keynote address , Gates looked at the sweeping changes since 2001 that have created the first true Digital Decade, including the continued expansion of the popularity of Windows-based PCs, the growing prevalence of broadband networks, the spread of mobile phones and the advent of portable digital media devices.
“Since I first started talking about the Digital Decade in 2001, the speed with which digital technology has become central to the way we work, learn and play has been amazing,” Gates said. “But in many ways, we are at the very beginning of the transformation that software will enable. During the next Digital Decade, technology will make our lives richer, more connected, more productive and more fulfilling in profound and exciting ways.”
Gates went on to outline his vision for the next Digital Decade – an era in which dramatic advances in hardware and software will make the power of computing a ubiquitous part of day-to-day life. Gates referenced how natural user interfaces will more closely reflect the way people interact with each other. High-definition experiences will be nearly everywhere. Services-connected devices running on the Web and huge amounts of storage accessible via the Internet will mean that information and capabilities people want will be available instantly and seamlessly, no matter where they are.
Partnership With NBC Universal for the First “Long-Tail” Olympics
A joint Microsoft-NBC Universal announcement provides just one indication of the power of software to change the way people experience online entertainment. NBC Universal and Microsoft will raise the bar for live and on-demand Internet broadcasting through an exclusive agreement where Microsoft and NBC will deliver NBCOlympics.com on MSN, the official U.S. online home of the 2008 Summer Olympics in Beijing. In the first “long-tail” Olympics, online viewers will have access to more than 3,000 hours of live and on-demand content so they can watch their favorite athlete or sport, regardless of whether the sport has seven fans or 7 million. NBCOlympics.com on MSN will be available free and powered by Microsoft Silverlight technology, a cross-browser, cross-platform plug-in for delivering high-quality video experiences on the Web.
“With Microsoft’s cutting-edge technology and MSN’s enormous reach, we will be positioned on NBCOlympics.com to enable Olympic fans to tailor their Olympic online viewing experience — they can watch Olympic sports content when and where they want,” said Gary Zenkel, president of NBC Olympics. “An on-demand Olympics means online viewers will be able to return to their favorite Olympic moments over and over or watch a performance they may have missed for the first time.”
Hit ABC and Disney Channel Programs Join Xbox Live Video Lineup; MGM Brings Legendary Library of Films to Xbox LIVE
Bach announced that hit TV programs from ABC Television and Disney Channel will join the Xbox Live programming available for download directly to the Xbox 360 console. In addition, MGM will bring its library of hit movies.”
With technology improving rapidly soon people will be able to experience via Internet much more, that via one-way, passive, TV-based entertainment. The new digital decade is coming indeed. May you and your avatars enjoy it.